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FOR THE MODERN TRAILBLAZER
LIVE BOLD. EXPLORE. CREATE.
The Urban Cowboy is more than a brand — it’s a lifestyle.
From signature apparel to unforgettable events, we bring together people who crave adventure, creativity, and authenticity.
The Urban Cowboy is for the one who walks the path less traveled.
The one who shows up different, lives with grit and grace, and never blends in. Unapologetically authentic. Unshakably true. A brand for modern trailblazers — where legacy meets bold creativity.
SHOP
Gear up with signature apparel and original artwork inspired by the Urban Cowboy lifestyle.
EVENTS
From local tours to legendary nights —
experience San Diego, the Urban Cowboy way.
Custom & Private EventsDate and time is TBD
Hikes & Hidden TrailsDate and time is TBD
Wine, Paint & Create NightsAvailable on demand.
Boat Rides & Bay AdventuresAvailable on demand.
LET'S MAKE IT HAPPEN
Whether you’re looking to join an event, plan one, or collaborate — drop a note below and the Urban Cowboy will get back to you.
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